% 00-index/moc.md — Map of Content

# Map of Content — The 6-Month Roadmap to a $1M Lifestyle Business

This vault distills Sunny Lenarduzzi's 19-minute presentation on building a $1M lifestyle business without hustle culture. Start with the [[_AGENT_PRIMER]] for the full distilled briefing. This MOC is the navigation surface.

## Start Here

- **[[_AGENT_PRIMER]]** — The single most important artifact. Read this first.
- **[[entity-sunny-lenarduzzi]]** — The speaker; sole voice in the source.

## The Spine: The 5-Phase Roadmap

The master framework that organizes everything else:

- **[[framework-6-month-roadmap]]** — All 5 phases at a glance.

| Phase | Months | Focus | Key Note |
|-------|--------|-------|----------|
| 1 | 1–2 | Validation | [[concept-pop-method]] |
| 2 | 2–3 | Micro Universe | [[concept-micro-universe]] |
| 3 | 3–4 | Real-World Launch | [[action-live-prototype-launch]] |
| 4 | 4–5 | System Automations | [[framework-5-simple-systems]] |
| 5 | 5–6 | Scale the Flywheel | [[concept-the-flywheel-effect]] |

## Concepts (5 + 2 contrarian)

- [[concept-peace-purpose-profit-trifecta]] — the master decision filter
- [[concept-pop-method]] — validate before you build
- [[concept-curse-of-the-expert]] — why experts overstuff curricula
- [[concept-micro-universe]] — quality over quantity in audience
- [[concept-the-flywheel-effect]] — compounding growth loop
- [[contrarian-sell-before-building]]
- [[contrarian-audience-size-irrelevant]]

## Claims (6 — all high confidence)

- [[claim-hustle-culture-wrong]]
- [[claim-build-second-validate-first]]
- [[claim-efficiency-over-volume]]
- [[claim-vanity-metrics-useless]]
- [[claim-perfection-enemy-of-proof]]
- [[claim-business-vs-demanding-job]]

## Frameworks (3)

- [[framework-6-month-roadmap]]
- [[framework-pop-method-execution]]
- [[framework-5-simple-systems]]

## Entities (6)

### People
- [[entity-sunny-lenarduzzi]] — speaker
- [[entity-margarita-and-dixon]] — immigration attorneys (case study)
- [[entity-kirby]] — Living Off Rentals (case study)
- [[entity-dr-katie-woodley]] — The Natural Pet Doctor (case study)

### Tools
- [[entity-product-zoom]] — live prototype delivery
- [[entity-product-google-docs]] — lesson planning

## Quotes (5)

- [[quote-design-life-first]] — the thesis quote
- [[quote-efficiency-is-value]] — antidote to expert overstuff
- [[quote-vanity-metrics]] — followers ≠ revenue
- [[quote-perfection-enemy-proof]] — launch lean
- [[quote-demanding-job]] — business vs. job

## Action Items (4)

- [[action-design-lifestyle-first]] — write non-negotiables before revenue goals
- [[action-warm-network-outreach]] — the P.O.P. outreach script
- [[action-pain-point-content]] — hyper-specific content for Micro Universe
- [[action-live-prototype-launch]] — deliver curriculum live before recording

## Prerequisites (2)

- [[prereq-domain-expertise]] — must already have credible expertise
- [[prereq-warm-network]] — must have warm contacts to message

## Open Questions (2)

- [[question-tech-stack-details]] — what tools comprise the "simple stack"?
- [[question-evergreen-enrollment-mechanics]] — how does evergreen actually work?

## Reading Paths by Goal

### "I want to validate an idea this month"
[[prereq-domain-expertise]] → [[prereq-warm-network]] → [[concept-pop-method]] → [[framework-pop-method-execution]] → [[action-warm-network-outreach]]

### "I want to launch in the next 90 days"
[[concept-pop-method]] → [[concept-micro-universe]] → [[action-pain-point-content]] → [[action-live-prototype-launch]] → [[claim-perfection-enemy-of-proof]]

### "I want to escape founder dependency"
[[claim-business-vs-demanding-job]] → [[framework-5-simple-systems]] → [[concept-the-flywheel-effect]] → [[entity-dr-katie-woodley]]

### "I want to design my life first"
[[quote-design-life-first]] → [[concept-peace-purpose-profit-trifecta]] → [[action-design-lifestyle-first]] → [[entity-margarita-and-dixon]]

### "I'm worried I don't have a big enough audience"
[[claim-vanity-metrics-useless]] → [[concept-micro-universe]] → [[contrarian-audience-size-irrelevant]] → [[action-pain-point-content]]

