---
id: "action-day-5-lead-nurture"
type: "action-item"
source_timestamps: ["00:27:28", "00:28:30"]
tags: ["offer-creation", "day-5"]
related: ["concept-the-golden-hour", "prereq-crm-software"]
action: "Prompt Claude to write a 5-minute instant-response SMS/email sequence for new inbound leads."
outcome: "Pillar 3 of your agency offer, preventing lead leakage and drastically increasing client close rates."
speakers: ["JP Middleton"]
---
# Day 5 — Build the Golden Hour 5-minute response sequence

## Action
Prompt [[entity-product-claude]] to write a 5-minute instant-response SMS/email sequence for new inbound leads.

## Step-by-Step
1. Prompt Claude to write a **5-message lead-nurture sequence**.
2. The critical **first message** must:
   - Fire within **5 minutes** of a prospect submitting a form.
   - Aim to **book the lead directly onto the calendar**.
3. The subsequent 4 messages provide spaced follow-up if the lead doesn't book.
4. Implement triggers inside the CRM (see [[prereq-crm-software]]).

## Expected Outcome
Pillar 3 of the agency offer — prevents lead leakage and dramatically increases client close rates.

## Concept
[[concept-the-golden-hour]] (with supporting stats in [[claim-speed-to-lead]]).

## Where This Fits
Day 5 of [[framework-7-day-agency-roadmap]].