---
id: "quote-the-real-question"
type: "quote"
source_timestamps: ["§ How to Make It Work"]
tags: ["organizational-design", "conclusion"]
related: ["concept-structured-empowerment"]
speaker: "Tatiana Sandino"
speakers: ["Tatiana Sandino"]
sources: ["tail1"]
sourceVaultSlug: "hbr-seg-tail1"
originDay: 1
articleStem: "hbr-tail-105-fast-growing-better-decisions"
sourceUrl: "https://hbr.org/2026/05/how-fast-growing-companies-can-make-better-decisions"
sourceTitle: "How Fast-Growing Companies Can Make Better Decisions"
---
# The real question of organizational design

> "The question facing every growing company isn't whether to centralize or decentralize—it's how to achieve consistency and flexibility to deliver customer value more effectively."
> — [[entity-tatiana-sandino|Tatiana Sandino]]

The thesis in one line: the centralization-vs-decentralization debate is a **false dichotomy**, resolved by [[concept-structured-empowerment]]. This maps closely to the academic notion of *organizational ambidexterity* (balancing efficiency and adaptation).