---
id: "quote-span-of-control-mismatch"
type: "quote"
source_timestamps: ["§ Balancing Control and Accountability"]
tags: ["organizational-design", "ai-integration"]
related: ["concept-span-of-control-vs-accountability", "claim-negative-incentive-ai"]
speaker: "Iavor Bojinov"
speakers: ["Iavor Bojinov"]
quote: "Very often, deploying AI reduces the span of control, but rarely do organizations match that with a change in the span of accountability. That creates a negative incentive to adopt tools because you have less control, and yet you're still accountable for the same things."
sources: ["adoption"]
sourceVaultSlug: "hbr-seg-adoption"
originDay: 9
articleStem: "hbr-edu-41-french-spirits-employee-buy-in"
sourceUrl: "https://hbr.org/2025/12/how-a-french-spirits-company-created-employee-buy-in-for-ai"
sourceTitle: "How a French Spirits Company Created Employee Buy-In for AI"
---
# The Mismatch of Control and Accountability

> "Very often, deploying AI reduces the span of control, but rarely do organizations match that with a change in the span of accountability. That creates a negative incentive to adopt tools because you have less control, and yet you're still accountable for the same things."
> — [[entity-iavor-bojinov]]

Bojinov articulates the core organizational failure mode when deploying AI tools that automate decision-making — the foundation of [[concept-span-of-control-vs-accountability]] and [[claim-negative-incentive-ai]]. The remedy is the accountability restructuring in [[action-restructure-evaluations]] and [[concept-risk-free-adoption]].