---
id: "quote-core-tension"
type: "quote"
source_timestamps: ["§ Governing Decision Rights and Coordination Across Multiple Channels"]
tags: ["ai-governance", "automation"]
related: ["concept-algorithmic-scale-vs-human-judgment"]
speaker: "Authors"
speakers: ["Prabhakant Sinha", "Arun Shastri", "Sally Lorimer", "Saby Mitra"]
quote: "The core tension is balancing algorithmic scale and human judgment. Too much automation misses context, while too much discretion limits reach and impact."
sources: ["attention"]
sourceVaultSlug: "hbr-seg-attention"
originDay: 4
articleStem: "hbr-new-31-tailor-digital-strategy-customer"
sourceUrl: "https://hbr.org/2026/06/tailor-your-digital-strategy-to-reach-every-customer"
sourceTitle: "Tailor Your Digital Strategy to Reach Every Customer"
---
# The core tension of AI and humans

The single-sentence statement of the vault's central trade-off. Defines [[concept-algorithmic-scale-vs-human-judgment]], which [[concept-digital-governance]] exists to manage.

> "The core tension is balancing algorithmic scale and human judgment. Too much automation misses context, while too much discretion limits reach and impact."
> — The authors ([[entity-zs]])