---
id: "entity-spotify-d7"
type: "entity"
entityType: "organization"
canonicalName: "Spotify"
aliases: []
source_timestamps: ["§ Preference for Sponsors and Advertisers"]
tags: ["music-streaming", "algorithmic-curation"]
related: ["concept-sponsor-preference-ai"]
sources: ["governance"]
sourceVaultSlug: "hbr-seg-governance"
originDay: 7
articleStem: "hbr-cl-88-can-ai-agents-be-trusted"
sourceUrl: "https://hbr.org/2025/05/can-ai-agents-be-trusted"
sourceTitle: "Can AI Agents Be Trusted?"
---
# Spotify

Spotify is used to illustrate how automated curation can intersect with business models. The platform features an automated AI DJ that personalizes music choices. Concurrently, Spotify offers 'Discovery Mode,' which lets artists boost their promotion in user-recommendation algorithms in exchange for reduced royalties. Spotify confirmed the AI DJ does not currently operate in conjunction with Discovery Mode, but the authors use the juxtaposition to illustrate the potential for sponsored influence in AI curation—the mechanism of [[concept-sponsor-preference-ai]].
