---
id: "entity-shopify-d97"
type: "entity"
source_timestamps: ["§ The Retailer's Dilemma"]
tags: ["e-commerce-platform"]
related: ["entity-openai"]
entityType: "organization"
canonicalName: "Shopify"
aliases: ["Shopify Inc."]
sources: ["geo"]
sourceVaultSlug: "hbr-seg-geo"
originDay: 3
articleStem: "hbr-nm-97-retailers-ai-shoppers"
sourceUrl: "https://hbr.org/2025/10/what-should-retailers-do-about-ai-shoppers"
sourceTitle: "What Should Retailers Do About AI Shoppers?"
---
# Shopify

## Shopify

**Entity type:** Organization (e-commerce platform for merchants).

Shopify's **million-plus merchants** will soon have access to [[entity-openai-d97]]'s **Instant Checkout** option — scaling the "Partial or full partnership" posture of the [[framework-ai-agent-spectrum]] across a large merchant base. Its inclusion signals how quickly agent-run checkout could reach mainstream commerce (see [[claim-openai-ranks-by-checkout]]).