---
id: "entity-salesforce-d4"
type: "entity"
entityType: "organization"
canonicalName: "Salesforce"
aliases: []
source_timestamps: ["§ Waiting is No Longer a Good Strategy"]
tags: ["data-provider", "ecommerce-metrics"]
related: ["claim-tipping-point-2025"]
sources: ["attention"]
sourceVaultSlug: "hbr-seg-attention"
originDay: 4
articleStem: "hbr-foci-69-ai-threatening-platforms"
sourceUrl: "https://hbr.org/2026/04/how-ai-is-threatening-platforms-revenue-streams"
sourceTitle: "How AI Is Threatening Platforms’ Revenue Streams"
---
# Salesforce

**Salesforce** is cited as a data source for [[claim-tipping-point-2025]]: it reported that during Christmas 2025, AI agents influenced **$67 billion in global Cyber Week sales, representing 20% of all purchases**.

**Enrichment note:** Salesforce regularly publishes holiday-shopping and Cyber Week analytics; the figure is domain-plausible but should be treated as vendor-reported proprietary data, not independently verified.