---
id: "entity-roger-martin"
type: "entity"
entityType: "person"
canonicalName: "Roger Martin"
aliases: []
source_timestamps: ["¶19"]
tags: ["strategy", "authors"]
related: ["framework-playing-to-win", "entity-playing-to-win-book", "entity-ag-lafley"]
sources: ["governance"]
isSpeakerEntity: true
---
## Segment 7 — governance

## Article 57 — a057

# Roger Martin

**Role in the source:** co-author of the strategy framework referenced at the close of the article. His work provides the strategic-decision layer into which the cyber-risk guidance nests.

**Profile:** a widely recognized strategy thinker and former dean of the Rotman School of Management, co-author (with [[entity-a-g-lafley|A.G. Lafley]]) of *[[entity-playing-to-win-book|Playing to Win: How Strategy Really Works]]*.

**Attributed contributions in this vault:** co-originator of [[framework-playing-to-win]] (the five cascading strategic questions) and co-author of [[entity-playing-to-win-book]]. Emitted per speaker-completeness.