---
id: "entity-org-tactix"
type: "entity"
entityType: "organization"
canonicalName: "Tactix"
aliases: []
source_timestamps: ["§ 2. Automated go-to-market capabilities.", "§ 3. Autonomous business functions."]
tags: ["decision-intelligence", "restaurant-tech", "startup"]
related: ["claim-headcount-collapse", "entity-org-dvx-ventures", "entity-nikki-monterroso"]
sources: ["futures"]
sourceVaultSlug: "hbr-seg-futures"
originDay: 2
articleStem: "hbr-new-24-agentic-ai-supercharges-startups"
sourceUrl: "https://hbr.org/2026/07/how-agentic-ai-supercharges-startups-and-threatens-incumbents"
sourceTitle: "How Agentic AI Supercharges Startups and Threatens Incumbents"
---
# Tactix

**Tactix** is a decision-intelligence platform for fast-food and fast-casual (QSR) restaurants, launched by [[entity-org-dvx-ventures]] and cofounded by [[entity-nikki-monterroso]].

Its core product team consists of just **two people** — a QSR industry expert and an AI engineer — who built an agentic system to ingest restaurant data and generate actionable recommendations for pricing and operations. Tactix is the exemplar for [[claim-headcount-collapse]].

**Enrichment note.** Decision-intelligence platform for quick-service and fast-casual restaurants; uses AI to optimize pricing, staffing, and operations from restaurant data.