---
id: "entity-jeremy-korst"
type: "entity"
entityType: "person"
canonicalName: "Jeremy Korst"
aliases: ["Jeremy Korst"]
source_timestamps: ["§ When You Need the “Why” Behind the Numbers", "§ The Road Ahead"]
tags: ["author", "consultancy", "practitioner"]
related: ["entity-gbk-collective", "claim-verbal-vs-typed-responses", "open-question-digital-twin-training", "entity-columbia-business-school", "entity-twinloop"]
speakers: ["Jeremy Korst"]
sources: ["commercial"]
isSpeakerEntity: true
---
## Segment 5 — commercial

## Article 30 — a030

# Jeremy Korst

**Jeremy Korst** is one of the source article's authors and the practitioner voice most closely tied to [[entity-gbk-collective]], the marketing and analytics consultancy referenced throughout. He is publicly known as a senior GBK Collective leader with a marketing-executive background.

## Role in this source

Co-author / practitioner anchor for the applied case evidence, especially the industry experiments run through GBK Collective.

## Attributed contributions in this vault

- The voice-vs-text experiment behind [[claim-verbal-vs-typed-responses]] (GBK Collective × [[entity-twinloop]], the 7× finding).
- The forward research program in [[open-question-digital-twin-training]] — GBK Collective's study with [[entity-columbia-business-school]] and [[entity-twinloop]] to validate which training data/modalities yield the most accurate digital twins.

See [[entity-gbk-collective]] for the organizational profile.