---
id: "entity-doug-mcmillon"
type: "entity"
source_timestamps: ["§ Type 5: Organizational Capability Building"]
tags: ["ceo", "leadership"]
related: ["entity-walmart", "quote-continuous-change"]
entityType: "person"
canonicalName: "Doug McMillon"
aliases: []
speakers: ["Doug McMillon"]
sources: ["spine"]
isSpeakerEntity: true
---
## Segment 1 — spine

## Article 47 — a047

# Doug McMillon

**Role in this source:** cited executive voice for the [[concept-organizational-capability-building|Type 5: Organizational Capability Building]] case study.

**Profile.** CEO of [[entity-walmart-d47|Walmart]]. He is quoted framing the ambition of Walmart's AI transformation: **"You have to set yourself up to change all the time, not just once"** — see [[quote-continuous-change]].

**Attributed contribution to this vault:** the philosophical thesis that Type 5 investments buy *continuous* adaptability, not a one-time upgrade — the human articulation of the [[concept-capability-premium]].

**Canonical reference.** Walmart's executive leadership page is the canonical reference for his role as CEO.