---
id: "entity-andy-wu"
type: "entity"
entityType: "person"
canonicalName: "Andy Wu"
aliases: []
role: "Co-author of the source article"
speakers: ["Andy Wu"]
source_timestamps: ["byline", "p.1"]
tags: ["author", "academic"]
related: ["entity-bharat-n-anand", "entity-org-harvard-business-school", "framework-gen-ai-deployment"]
source_url: "https://hbr.org/2025/11/the-gen-ai-playbook-for-organizations"
source_title: "The Gen AI Playbook for Organizations"
sources: ["agentic"]
isSpeakerEntity: true
---
## Segment 6 — agentic

## Article 87 — a087

# Andy Wu

**Profile.** Co-author of *The Gen AI Playbook for Organizations*. The **Arjan and Minoo Melwani Family Associate Professor of Business Administration** in the Strategy Unit at [[entity-org-harvard-business-school-d6|Harvard Business School]], and a **senior fellow at the Mack Institute for Innovation Management at the Wharton School**. His research focuses on technology strategy and innovation management.

**Role in the source.** One of the two authoritative voices of the article (with [[entity-bharat-n-anand|Bharat N. Anand]]); all frameworks, claims, and quotes in this vault are jointly attributed to the pair. The article won the 2025 HBR Prize.

**Attributed contributions in this vault (jointly with Bharat N. Anand):**
- The core [[framework-gen-ai-deployment|Gen AI deployment framework]] and its four zones
- The [[concept-paradox-of-access|Paradox of Access]] and [[concept-ai-first-entrants|AI-first entrants]] arguments
- Claims: [[claim-waiting-is-dangerous]], [[claim-speed-does-not-win]], [[claim-disintermediation-risk]], [[claim-it-bottlenecks-cede-ground]], [[claim-data-centralization-moat]]
- Signature quotes: [[quote-benchmark-not-perfection]], [[quote-lasting-advantage-different-application]], [[quote-uncollected-data-seed]], [[quote-replacement-vs-complementarity]]