---
id: "entity-amazon-d10"
type: "entity"
source_timestamps: ["§ Reskilling Is a Strategic Imperative", "§ Reskilling Is the Responsibility of Every Leader and Manager", "§ Reskilling Is a Change-Management Initiative", "§ Employees Want to Reskill—When It Makes Sense"]
tags: ["corporate-case-study", "technology-company"]
related: ["action-tie-reskilling-to-performance", "concept-destination-roles"]
entityType: "organization"
canonicalName: "Amazon"
aliases: []
canonical_url: "https://www.amazon.com"
sources: ["reskilling"]
sourceVaultSlug: "hbr-seg-reskilling"
originDay: 10
articleStem: "hbr-edu-34-reskilling-in-age-of-ai"
sourceUrl: "https://hbr.org/2023/09/reskilling-in-the-age-of-ai"
sourceTitle: "Reskilling in the Age of AI"
---
# Amazon

**Amazon** is highlighted as a leader in reskilling across multiple paradigms of [[framework-five-paradigms]]:

- **Machine Learning University** — turns novices into ML experts (strategic imperative).
- **Leadership manifesto** — reskilling is a core strategic objective; managers are evaluated on *"How have you developed your team?"* (ownership + countering [[concept-talent-hoarding|talent hoarding]] — see [[action-tie-reskilling-to-performance]]).
- **"Grow Our Own Talent" buddy system** — supports post-training integration into [[concept-destination-roles|destination roles]].
- **Career Choice** — covers all costs *in advance* for **over 130,000 participants** (reducing personal risk — see [[action-pay-for-training-time]]).

Alongside **Wipro**, Amazon is cited as an exemplar of promoting managers based on how well they develop their teams.